Welcome!This website offers you exceptional Karuna formulations backed by solid science and clinical trials. The website is designed to work for you, helping you help your patients, and we trust you will find it easy to use and loaded with beneficial information.
Forty-two Years of Responsible Nutrition™
Since 1981, Karuna has earned the loyalty of thousands of holistic medical professionals, doctors who expect and deserve products and service that exceed conventional standards. We will meet your high expectations, one order at a time, week after week and year after year. Referrals remain Karuna’s primary source of new Customers, which we accept as affirmation that you notice and appreciate the extra effort we invest in serving your practice.
Karuna creates the best products possible, utilizing research-validated ingredients of verified freshness, purity and potency. Pricing these products to keep them affordable for your patients means tightening profit margins and keeping overhead moderate. Although we have a lower profile than some companies, Karuna’s philosophy and approach are preferred by a large and growing number of alternative and complementary practitioners who continually choose Karuna products for a greater share of their therapeutic nutritional needs.
Our Appreciation For You, Our Customer
The name Karuna is a Sanskrit word meaning “the embodiment of compassionate activity.” It’s a daily reminder that our work assists you in promoting the healing and wellness of your patients. We are sincerely honored to earn our living within a dedicated community of compassionate health care practitioners that makes such a significant positive difference in our world.
We invite and welcome your feedback and suggestions. Please let us know how we can better serve your practice and your patients. We enjoy interacting with our Customers, and we will always go the extra miles necessary to earn your trust and your business — fortifying our ongoing assurance that You Can Rely on Karuna as Confidently as Your Patients Rely on You™.
Vegetarian Capsules and Organic Ingredients
Using Our Website
Reading Karuna Labels
The ingredient listings on this website, like Karuna product labels, comply with FDA Supplement Facts requirements. For both product labels and catalog listings, we make every effort to report clearly what is and what is not in our products by following the correct format for declaration of ingredients. For herbs, the common name is usually followed by the italicized Latin name in parentheses. The parenthetical word following a non-herbal ingredient generally reflects the ingredient source, as in Calcium (citrate). The amount in milligrams, micrograms or International Units (IUs) which follows reflects the actual amount of the ingredient preceding the parentheses, not the amount of the source from which it is derived. Thus, in the case of:
Calcium (citrate) 400 mg
the formula is providing 400 mg of actual elemental calcium. Because only about 20% of calcium citrate complex is elemental calcium, the formula must contain 2,000 mg of calcium citrate complex in order to substantiate a label claim of 400 mg of Calcium (citrate). By contrast, a label reading:
Calcium citrate 400 mg
can be misleading: your patient may be receiving just 80 mg of elemental calcium (20% of the 400 mg calcium citrate complex).
The same rules apply for mineral complexes of amino acids (chelates), aspartates, sulfates, oxides and other forms, as well as for certain vitamins, all of which yield only a characteristic percentage of the mineral or vitamin itself.